The Factory

30 Ohm Place, Ste 7
Reno, NV 89502 US
No Reviews
Be the first to Write a Review

With all the sophistication and technology in a BMW it is very hard to properly diagnose, service and repair without having the proper training. It can lead to very expensive blanket repairs, very confusing estimates and long turn around times just to name a few.

At The Factory we pride ourselves in only employing master level factory trained BMW technicians with years of experience at the dealership and certifications on all BMW models from the 90’s to present day from BMW of North America.

Tired of paying those high prices at the dealership to keep peace of mind that your BMW is properly repaired? Now you have a true dealership alternative at an affordable rate. Why go to dealer when you can go to The Factory in Reno. Call us today to see what we can help you with.


  • Free Wifi
  • Cable TV
  • Refreshments
  • After Hours Drop-Off
  • Magazines
  • Customer Lounge
  • Transit Accessible
  • Walkable Area
  • Hand Sanitizer


  • Great service, Great prices, Great guys! It's hard to find a mechanic you can trust, these guys are honest and trustworthy. They tell you exactly like it is, with no bull. Straight forward and to the point. I will bring all of my vehicles to The Factory for future needs. Thanks Chuck and David! You guys are amazing!

    Shantel S., via Google
  • Best Indy Bimmer & Euro techs in Northern Nevada. If you love your ride, this newly launched shop is your Euro and BMW factory certified high end tuning headquarters.

    Christopher M., via Google
  • Wouldn’t take my car anywhere else. Chuck and David are genuine guys and really do want to help you out. Their shop is clean and their work is quality.

    Ray S., via Google

Recent Google Reviews

  • Burt Serota9 months ago

    If you want complete peace of mind, this is the shop for you. They are honest and price their labor fairly. We took our 2004 X5 in for a coolant leak. I talk to Dave, who told me they were 3 weeks out for apt. Explained, we were to leave for Oregon in two weeks. Dave got us in the shop in 3 days, had it fixed in 1. They even fixed a taillight I didn't ask them to fix at no cost. Super knowledgeable and nice guys to deal with. (BMW factory parts)

  • Dynasty_c63 AMG8 months ago

    Best euro shop in town, they were able to get me in even tho they were busy and get my car running 100% will definitely be back for future maintenance on my 2012 Mercedes c63 amg very reliable and trustworthy shop..

  • Angel Rodriguez1 year ago

    I found these guys after another “German Specialist” in town that rhymes with Barbarian Lotto Mouse charged me $500 to NOT fix my problem. Chuck & Dave were extremely accommodating, got me in that same day, had it fixed, & sent me on my way within mere hours. I have taken my car back to them for other work since then & it’s always a pleasant experience. I can even call them up for quick questions & Chuck doesn’t hesitate to break down the info for me. I’ve also referred one of my BMW-owning friends to them & they’ve helped him out as well. Overall top-notch service & work. I will be taking my MINI to them for a long time to come.

  • Dennis Sommerhalder4 months ago

    This place takes AMAZING care of my car. Always quick and respectful. I get told anything wrong with a reason priority level. I wouldn't dream of taking my car anywhere else.

  • Daniel Wolf7 months ago

    I’ve been into this shop a few times now. What I can say is I feel they are honest, and don’t try to take advantage of the customer. I am confident I’ll be using this shop for all of my needs going forward. They are great to work with. Highly recommend.